‘GOODMORNING ALEXA’

‘GOODMORNING ALEXA’

“7 AM – Goodmorning Anna.”

 “Goodmorning Alexa.”

As you wake up, the shades open, the lights brighten, and the music plays to start your day.”

Seems so idealistic doesn’t it? The rise of ‘Smart home’ technology has moved beyond just asking ‘Alexa’ to turn on the lights. Technology is rapidly advancing to meet the audience demand for personalization, voice integration and connected experiences. Amazon was highly aware of this and made a deal with big American homebuilder Lennar to build ‘Alexa-enabled smart homes’.  

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With the collaboration Amazon and Lennar want to show how customers can use Alexa in their everyday lives. In the model homes people can experience how easy it can be to reshape your household essentials by just using their voices. As the press release states:

Customers can experience the simplicity of adjusting the thermostat, seeing who’s at the front door without leaving the couch, and trying routines such as “Alexa, good morning” to have Alexa turn on lights, read the weather, and provide an update on commute times based on traffic.”

Sure, asking Alexa to show me recipes with ingredients that are in my fridge is helpful in a way. One off our colleagues at MARE also advocated that having a smart device is handy in a lot of ways. “We ask her to set the timer, so our son knows exactly when to stop gaming or with stupid things like boiling an egg”. 

Japan took the Amazon’s Alexa one step further with an artificial intelligent hologram character who lives inside a Gatebox device. Her name is Azuma Hikari. She takes the experience to a whole new level. Azuma is able to interact with you on a personal level and can control your home devices at the same time. She can be your new best friend who will always be there to welcome you home. Doesn’t that sound nice…? 

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We are slightly sceptic. Not so much about the efficiency of it all but rather about the possible consequences. Because maybe, smart is not that smart after all. (Let’s leave our new best friend as described above out of it for now, because we worry about her, in a whole other way.) What would it all mean if we never have to get up again to adjust the light, the tune, the temperature, etc.? This would have massive impact on our health. So, could a Smart Home make us unhealthy, is a question on our minds...

A new study shows that every minute of physical activity helps our health. Every little walk to switch off a light, television or thermostat is indeed helpful. With the wave of new technology that is guaranteed to come at us, we need to keep asking critical questions about the possible effects of it all. Otherwise we maybe end up with a world looking like one in Wall-E. 

CODING THE MASTERS

CODING THE MASTERS

RIPPING OFF THE BAND-AID

RIPPING OFF THE BAND-AID

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